Welcome to Aura Beauty Inc. – Where Art Meets Precision in PMU

​

At Aura Beauty Inc., we are proud to be recognized as one of Texas' leading pioneers in the Permanent Makeup (PMU) industry, with our premier locations in  El Paso &  Dallas. We specialize in transforming beauty through our signature services, including Ombre Powder Brows, Nano Brows, Combo Brows, Lip Blush, 3D Areola Tattoos, and Fine Line Tattoos. Each service we offer is designed to enhance natural beauty with precision, creativity, and care.

​

What sets us apart is the exceptional, personalized experience we offer every client. We take great pride in serving not only the people of Texas but clients who travel from all corners of the nation to experience the Aura Beauty difference. Every artist at Aura Beauty Inc. has undergone a rigorous, hands-on apprenticeship under the direct mentorship of the owners, refining their skills over a 6-month period to ensure the highest level of artistry and professionalism.

​

Our passion extends beyond creating extraordinary results—we are committed to sharing our expertise with others. Through our comprehensive PMU training, we provide beginners with the fundamental knowledge and techniques necessary to succeed in this dynamic industry. We don’t just teach the basics; we show you the exact techniques that have made Aura Beauty Inc. a trusted name in PMU, empowering you to build a successful business of your own.

​

At Aura Beauty Inc., we’re not just about enhancing beauty—we’re about creating lasting confidence and inspiring the next generation of PMU artists. Join us, and let us help you elevate your beauty, your skills, and your future.